Monetization

This area allows you to choose from a variety of advertising options for your apps.

Ad Formats

Banner ads are small rectangular ads that generate revenue when they're clicked. They are usually shown at the bottom of the screen (but may be shown at the top in some activity types). These ads are relatively popular with users because they don't interfere very much with their use of the app.

If you choose to show more than one, an ad network will be selected randomly by the app each time it needs to show an activity. (Each banner ad network you select has an equal chance of being chosen whenever an activity is shown.)

Remember to click Save Changes at the bottom of the page so the changes are applied to your project, and then build a new version of your app and distribute it to your users.

Note: Banner ads will appear on your app's dashboard by default. If you don't want ads on the dashboard, you can disable the feature by unchecking the "Show Banner Ads on Dashboard" checkbox on your project's Dashboard tab.

Interstitial Ads

Interstitial ads are large ads that appear 'between' activities in your app. Since they really grab the user's attention, they can be more effective than banner ads at generating clicks. However, you don't want to show them too frequently, or you may risk annoying some of your users.

AdMob

AdMob banner ads are cost per click (CPC), which generate a little revenue every time the user clicks on an ad. See the article Setting Up AdMob Ads for further details about setting up your AdMob account.

AdMob Banner Ads

To enable AdMob banner ads in your app, check the box labelled AdMob Banner Ads, and copy your app's Ad Unit ID for banners from your AdMob account into the AdMob Ad Unit ID (Banner) field.

AdMob Interstitial Ads

To enable AdMob interstitial ads in your app, check the box labelled AdMob Interstitial Ads, and copy your app's interstitial Ad Unit ID from your AdMob account into the AdMob Ad Unit ID (Interstitial) field.

AdMob Test Device IDs

This setting allows you to define one or more devices as 'test devices' so that you will only be shown test ads on your device. You're encouraged to do this to prevent false impressions/clicks. You can get your device ID by installing Andromo's Device ID Utility App on your device(s), copying each ID, and entering them here.

Airpush

Airpush ads are cost per mille (CPM), which generates revenue based on the amount of times ads are shown. See the article Setting Up Airpush Ads for further details.

Airpush Standard Banner Ads

To enable Airpush standard banner ads in your app, check the box labelled Airpush Standard Banner Ads, and copy your Airpush API Key and App ID from your Airpush account into the API Key and App ID fields.

Amazon Mobile Ads

Amazon Mobile Ads is a U.S. only ad network that delivers high-quality ads on Amazon Kindle tablets, as well as Android phones and tablets. See Setting Up Amazon Mobile Ads for further details about setting up your account.

Amazon Banner Ads

To enable Amazon Mobile Ad banners in your app, check the box labelled Amazon Banner Ads and copy your Amazon Application Key from your Amazon Mobile App Distribution account into the Amazon Application Key (Banner) field.

Amazon Interstitial Ads

To enable Amazon interstitial ads in your app, check the box labelled Amazon Interstitial Ads, and copy your Amazon Application Key from your Amazon Mobile App Distribution account into the Amazon Application Key (Interstitial) field.

AppBrain

See the article Setting Up AppBrain Ads for further details about setting up your account.

AppBrain Interstitial Ads

To enable AppBrain interstitial ads in your app, check the box labelled AppBrain Interstitial Ads.

AppLovin

AppLovin ads are cost-per-action (CPA), which generate revenue when the end user performs some action such as installing an app. See the article Setting Up AppLovin Ads for further details about setting up your account.

AppLovin Banner Ads

To enable AppLovin banner ads in your app, check the box labelled AppLovin Banner Ads, and copy your AppLovin Key from your AppLovin account into the AppLovin SDK Key field.

AppLovin Interstitial Ads

To enable AppLovin interstitial ads in your app, check the box labelled AppLovin Interstitial Ads, and copy your AppLovin Key from your AppLovin account into the AppLovin SDK Key field (the same key is used for both banners and interstitials).

LeadBolt

LeadBolt banner ads are a combination of cost per impression, cost per click (CPC), or cost-per-action (CPA) ads. Revenue generated depends upon the type of ad shown and it's required interaction. See the article Setting Up LeadBolt Ads for further details about setting up your account.

LeadBolt Banner Ads

To enable LeadBolt banner ads in your app, check the box labelled LeadBolt Banner Ads, and copy your LeadBolt Section ID from your LeadBolt account into the LeadBolt Section ID field.

Millennial Media

Millennial Media ads are cost per click (CPC), which generate a little revenue every time the user clicks on an ad. See the article Setting Up Millennial Media Ads for further details about setting up your account.

Millennial Media Banner Ads

To enable Millennial Media banner ads in your app, check the box labelled Millennial Media Banner Ads, and copy your app's Millennial Media APID for your banner from your Millennial Media account into the Millennial Media APID (Banner) field.

Millennial Media Interstitial Ads

To enable Millennial Media interstitial ads in your app, check the box labelled Millennial Media Interstitial Ads, and copy your app's Millennial Media APID for your interstitial from your Millennial Media account into the Millennial Media APID (Interstitial) field.

mobileCore

See the article Setting Up mobileCore Ads for further details about setting up your account.

mobileCore Interstitial Ads

To enable mobileCore interstitial ads in your app, check the box labelled mobileCore Interstitial Ads, and copy your mobilecore Developer Hash from your mobileCore account into the mobileCore Developer Hash field.

MobPartner

MobPartner ads are cost-per-action (CPA), which generate revenue when the end user performs some action, such as signing up for a service or installing an app. See How to get a MobPartner Pool ID for further details about setting up your account.

MobPartner Banner Ads

To enable MobPartner banner ads in your app, check the box labelled MobPartner Banner Ads, and copy your MobPartner Pool ID from your MobPartner account into the MobPartner Pool ID field.

StartApp

StartApp ads are either cost per click (CPC), or cost-per-action (CPA), which generate revenue when the end user either clicks on an add or performs some action such as installing an app. See the article Setting Up StartApp Ads for further details about setting up your account.

StartApp Banner Ads

To enable StartApp banner ads in your app, check the box labelled StartApp Banner Ads, and copy your StartApp Developer ID and StartApp App ID from your StartApp account into their corresponding fields.

StartApp Interstitial Ads

To enable StartApp interstitial ads in your app, check the box labelled StartApp Interstitials, and copy your StartApp Developer ID and StartApp App ID from your StartApp account into their corresponding fields (the same IDs are used for both banners and interstitials).

Tapgage

See the article How to get a Tapgage App ID and Ad Slot ID for further details about setting up your account.

Tapgage Interstitial Ads

To enable Tapgage interstitial ads in your app, check the box labelled Tapgage Interstitial Ads, and copy your app's App ID and Slot ID for your interstitial from your Tapgage account into the Tapgage App ID and Tapgage Slot ID fields.

Note: using Tapgage along with AdMob is not recommended because Tapgage does not provide any way to preload their ads. Due to varying network conditions the ad may end up being shown at a time AdMob might consider inappropriate. In order to be compliant with AdMob guidelines, you probably should not enable Tapgage and AdMob interstitials in the same app.

Interstitial Ad Settings

Time between Ads

This setting controls the duration between interstitial ad impressions. Try to choose an appropriate value based on how often you think your users would want to see an interstitial ad. Keep in mind that shorter times aren't always better -- setting this value too low may cause some users to uninstall your app.

Require several interactions before showing an interstitial ad

This setting controls whether or not the user has to interact with your app more than once to see an interstitial ad. Enabling this option will add a bit of randomness to when the interstitial ad is shown so that it does not always display when the first activity is selected.

Remember to click Save Changes at the bottom of the page so the changes are applied to your project, and then build a new version of your app and distribute it to your users.